Remember to give readers essential orientation.
If you post on social media but never studied journalism, you might benefit from this essential of good reporting: the Five Ws.
Even those who skim your post will get the big idea if you immediately give these five key facts:
Provide all five, and people won’t miss the gist of what you want … Continue reading
Before you post, check what you’ve written.
It’s only a social media post. But it carries your name, and you want to build credibility as an author.
Before public speakers step on stage, they check they don’t have broccoli in their teeth or TP stuck to their shoe. It’s hard enough to deliver a message without a distracted audience.
So before you post on … Continue reading
Keep the connection you’re making with readers.
I didn’t use our trip as an excuse to take a break from blogging.
From what’s been posted online, you should have no idea my wife and I were traveling the past few weeks. Before we left, I wrote and scheduled the posts that would appear while we’d be away.
My motive wasn’t to prevent burglaries … Continue reading