Dressed and Ready
Do your social media posts sabotage your brand?
The author’s latest post made 
me cringe.
I’m sure that wasn’t her intent. Considering its brevity, I expect her post reflected little forethought. She never suspected she was contributing to her author branding
Nevertheless, that badly written sentence shaped my impression of Jane Doe, who identifies herself online as “Author Jane Doe.”
“Author” implies not only having something to … Continue reading