Do your social media posts undermine your message?
The past few weeks, several writers weighed in multiple times on the latest issue that’s polarized people across the nation.
As the developments continued, some writers’ posts grew progressively heated, finally degenerating into name-calling.
I can only assume they want their published writing to reach only those with whom they agree. After all, those who take … Continue reading
Make plans, but hold them loosely.
I arrived at my employer’s big event with my next issue thoroughly planned, the cover long since completed and every article accounted for.
But in a few minutes I realized those plans had to change. Before me stood my new cover — and my new cover story. Within an hour or so I’d taken the new cover photo. … Continue reading
And other reasons you may need an editor.
“I hope I don’t catch flack from my wife,” the author wrote me, “for having to write on Mother’s Day.”
I understood what he meant, even if he didn’t type flak.
What’s the difference? The first means a publicity agent. The second is a burst of anti-aircraft fire. I know which one I’d rather catch.
How can you … Continue reading