by Andy Scheer
A faux platform isn’t worth much.
“The best things in life are free,” says the old song.
“Money can’t buy me love,” the Beatles sang.
But according to a recent email, money can buy you friends. Sort of. They’re not real friends, they’re … Continue reading
by Andy Scheer
Unless you have good reasons not to.
Because your author platform is essential to selling a book to publishers, then readers, your name is one of your strongest assets. It’s key to developing your author brand.
Unless it isn’t. In … Continue reading
Someone else may open your genre.
by Andy Scheer
How do you view other writers in your genre: competitors? colleagues? supporters?
Would you view them the same way if your own publication and sales depended on their success?
Steve had been writing for a dozen years … Continue reading